The Making of the 'Knocked Down' TV advert

Aardman has been at it again, creating a new ad for the National Accident Helpline.

If you ever wanted to know if clay animation was a good medium to help promote a business, this video shows why it absolutely is. The National Accident Helpline contacted Aardman to help them get the word out about their service and Aardman delivered. The below video interviews many of the people, including the director of the ad.

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written by Travis Hinkle, September 05, 2012

Their puppets and sets amaze me.

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